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Appleton, WI

74,873 Population
25.3 square miles 2,956.1 people per square mile

Census data: ACS 2023 5-year unless noted

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Demographics

36.9 ±0.7 Median age
  • a little less than the figure in the Appleton, WI Metro Area: 39.3 ±0.2
  • about 90 percent of the figure in Wisconsin: 40.1 ±0.1

Economics

$48,093 ±$8,495 Per capita income
  • about 10 percent higher than the amount in the Appleton, WI Metro Area: $44,998 ±$2,667
  • about 10 percent higher than the amount in Wisconsin: $42,019 ±$272
$77,450 ±$2,549 Median household income
  • about 90 percent of the amount in the Appleton, WI Metro Area: $83,919 ±$1,650
  • about the same as the amount in Wisconsin: $75,670 ±$402

8.5% ±1.1% (6,146  ±822) Persons below poverty line
  • about 1.4 times the rate in the Appleton, WI Metro Area: 6.3% 15,032 (±0.5% / ±1,284)
  • about 80 percent of the rate in Wisconsin: 10.6% 609,003 (±0.2% / ±9,415)

19.4 minutes ±0.7 (678,095  ±31,556) Mean travel time to work
  • about 90 percent of the figure in the Appleton, WI Metro Area: 21 2,438,405 (±0.4 / ±51,901)
  • about 90 percent of the figure in Wisconsin: 22.2 58,354,164 (±0.1 / ±264,478)

Families

30,860 ±556 Number of households
  • the Appleton, WI Metro Area: 98,214 ±444
  • Wisconsin: 2,446,028 ±5,477
2.4 ±0 (72,437  ±370) Persons per household
  • a little less than the figure in the Appleton, WI Metro Area: 2.5 240,709 (±0 / ±53)
  • about the same as the figure in Wisconsin: 2.4 5,751,376

6.3% ±1.5% (1,132  ±264) Women 15-50 who gave birth during past year
  • about 10 percent higher than the rate in the Appleton, WI Metro Area: 5.5% † 3,018 (±0.6% / ±343)
  • about 25 percent higher than the rate in Wisconsin: 5% 64,851 (±0.2% / ±1,932)

Housing

31,999 ±580 Number of housing units
  • the Appleton, WI Metro Area: 102,063 ±164
  • Wisconsin: 2,750,750 ±1,389

$211,500 ±$4,861 Median value of owner-occupied housing units
  • about 90 percent of the amount in the Appleton, WI Metro Area: $246,000 ±$2,788
  • about 80 percent of the amount in Wisconsin: $247,400 ±$937

12.6% ±1.2% (9,323  ±911.9) Moved since previous year
  • about 1.3 times the rate in the Appleton, WI Metro Area: 9.8% 23,794 (±0.6% / ±1,546)
  • a little higher than the rate in Wisconsin: 12.2% 710,503 (±0.2% / ±9,287.6)

Social

94.2% ±2.6% (47,524  ±1,437) High school grad or higher
  • about the same as the rate in the Appleton, WI Metro Area: 94.8% 159,163 (±1.5% / ±2,575.9)
  • about the same as the rate in Wisconsin: 93.4% 3,800,152 (±0.3% / ±13,179.8)
37% ±1.6% (18,694  ±861.5) Bachelor's degree or higher
  • about 20 percent higher than the rate in the Appleton, WI Metro Area: 32.1% 53,927 (±0.8% / ±1,418.7)
  • about 10 percent higher than the rate in Wisconsin: 32.8% 1,333,128 (±0.2% / ±7,717.1)

N/A Persons with language other than English spoken at home

7.2% ±0.9% (5,378  ±648) Foreign-born population
  • more than 1.5 times the rate in the Appleton, WI Metro Area: 4% 9,839
  • about 1.4 times the rate in Wisconsin: 5.1% 299,804

6.6% ±0.6% (3,784  ±350) Population with veteran status
  • a little higher than the rate in the Appleton, WI Metro Area: 6.3% 11,766 (±0.4% / ±691)
  • about the same as the rate in Wisconsin: 6.4% 296,513 (±0.1% / ±3,305)
3,784 Total veterans ±350 3,533 Male ±340 251 Female ±96

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