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53704

46,730 Population
21.9 square miles 2,138 people per square mile

Census data: ACS 2024 5-year unless noted

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Demographics

35.4 ±1.2 Median age
  • a little less than the figure in the Madison, WI Metro Area: 37 ±0.2
  • about 90 percent of the figure in Wisconsin: 40.2 ±0.1

Economics

$48,751 ±$2,172 Per capita income
  • a little less than the amount in the Madison, WI Metro Area: $51,478 ±$888
  • about 10 percent higher than the amount in Wisconsin: $43,373 ±$237
$74,034 ±$3,231 Median household income
  • about 80 percent of the amount in the Madison, WI Metro Area: $88,804 ±$1,156
  • a little less than the amount in Wisconsin: $77,485 ±$455

13.7% ±2.5% (6,339  ±1,177) Persons below poverty line
  • about 1.4 times the rate in the Madison, WI Metro Area: 10.1% 68,337 (±0.5% / ±3,359)
  • about 1.3 times the rate in Wisconsin: 10.6% 610,030 (±0.2% / ±8,470)

21.4 minutes ±2.4 (451,345  ±34,548) Mean travel time to work
  • about the same as the figure in the Madison, WI Metro Area: 21.5 6,660,410 (±0.3 / ±116,136)
  • a little less than the figure in Wisconsin: 22.2 57,625,472 (±0.1 / ±288,608)

Families

22,186 ±825 Number of households
  • the Madison, WI Metro Area: 301,580 ±1,097
  • Wisconsin: 2,479,480 ±5,787
2.1 ±0.1 (46,204  ±2,154) Persons per household
  • about 90 percent of the figure in the Madison, WI Metro Area: 2.2 673,526 (±0 / ±516)
  • about 90 percent of the figure in Wisconsin: 2.3 5,774,449

2.9% ±1.1% (345  ±139) Women 15-50 who gave birth during past year
  • about three-quarters of the rate in the Madison, WI Metro Area: 4% 6,951 (±0.3% / ±578)
  • about three-fifths of the rate in Wisconsin: 4.9% 64,374 (±0.2% / ±1,985)

Housing

23,290 ±804 Number of housing units
  • the Madison, WI Metro Area: 315,529 ±260
  • Wisconsin: 2,778,572 ±1,533

$318,400 ±$10,771 Median value of owner-occupied housing units
  • about 80 percent of the amount in the Madison, WI Metro Area: $372,400 ±$3,222
  • about 20 percent higher than the amount in Wisconsin: $266,500 ±$1,051

16.9% ±2.5% (7,840  ±1,203) Moved since previous year
  • about the same as the rate in the Madison, WI Metro Area: 16.9% 115,800 (±0.6% / ±3,900.1)
  • about 1.4 times the rate in Wisconsin: 11.8% 688,830 (±0.2% / ±8,943.9)

Social

96.2% ±1.5% (31,854  ±1,462.7) High school grad or higher
  • about the same as the rate in the Madison, WI Metro Area: 96% 449,180 (±1% / ±4,511)
  • a little higher than the rate in Wisconsin: 93.6% 3,835,965 (±0.3% / ±13,109.8)
51% ±2.3% (16,896  ±1,063.1) Bachelor's degree or higher
  • about the same as the rate in the Madison, WI Metro Area: 50.1% 234,403 (±0.7% / ±3,031.1)
  • about 1.5 times the rate in Wisconsin: 33.4% 1,368,736 (±0.2% / ±7,930)

N/A Persons with language other than English spoken at home

9% ±1.7% (4,224  ±822) Foreign-born population
  • about 20 percent higher than the rate in the Madison, WI Metro Area: 7.8% 53,780
  • more than 1.5 times the rate in Wisconsin: 5.2% 306,979

4.2% ±0.8% (1,591  ±323) Population with veteran status
  • about 90 percent of the rate in the Madison, WI Metro Area: 4.8% 26,413 (±0.2% / ±942)
  • about two-thirds of the rate in Wisconsin: 6.2% 288,078 (±0.1% / ±3,278)
1,591 Total veterans ±323 1,378 Male ±281 213 Female ±118

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